{"product_id":"the-bright-continent","title":"The Bright Continent","description":"\u003cp\u003eDayo Olopade knew from personal experience that Western news reports on conflict, disease, and poverty obscure the true story of modern Africa. So she crossed sub-Saharan Africa to document how ordinary people deal with their daily challenges. She found what the media ignores: a continent of ambitious reformers and young social entrepreneurs, driven by \u003cem\u003e\u003cspan class=\"a-text-italic\"\u003ekanju - \u003c\/span\u003e\u003c\/em\u003ecreativity born of African difficulty. It’s a trait found in pioneers like Kenneth Nnebue, who turned cheap VHS tapes into the multimillion-dollar film industry Nollywood. Or Ushahidi, a technology collective that crowdsources citizen activism and disaster relief.\u003cbr\u003e\u003cbr\u003eA shining counterpoint to the conventional wisdom,\u003cspan class=\"a-text-italic\"\u003e \u003cem\u003eThe Bright Continent \u003c\/em\u003e\u003c\/span\u003erewrites Africa’s challenges as opportunities to innovate and celebrates a history of doing more with less as a powerful model for the rest of the world.\u003c\/p\u003e","brand":"Dayo Olopade","offers":[{"title":"Paperback","offer_id":63431689109834,"sku":"9780715649244","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"Ebook","offer_id":63431689142602,"sku":"9780715649688","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1069\/9758\/0106\/files\/9780715649244.jpg?v=1788728915","url":"https:\/\/duckworthbooks.co.uk\/products\/the-bright-continent","provider":"Duckworth Books","version":"1.0","type":"link"}